CEOs are increasingly saying that the market is being wrought by forces of unprecedented change.
New technologies, particularly in security and in cloud, are two areas where change is so profound as to lead some channel partners to radically shift their business models.
Consolidation via acquisition continues to be a force at play.
But more broadly, why is this?
As more and more resellers try to market themselves as MSPs as they chase recurring revenue models, how can they differentiate themselves in such a saturated market?
Innovation - and not just repackaged marketing - is key to getting end users to believe that you are their trusted advisor to help lead them through their digital transformation.
Channel Partner Insight's Channel Innovation Awards will honour the vendors, distributors and MSPs across North America who are leading the way in this managed services transformation.
But the deadline is 27 September; this week. To get your company recognised for true innovation at a glitzy ceremony in New York on 5 December, enter now.
To give you a head start, we've given you some tips on what our judges will be looking for among the 27 categories, which you can use to elevate your entry, here.
Good luck, and hopefully, see you in New York!
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