Zoom In: Dell channel VP on COVID-19's likely legacy for partners

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clock • 1 min read

In lockdown in Texas, Cheryl Cook also tells Channel Partner Insight about what Dell is doing to financially assist its global channel partners

In Channel Partner Insight's latest Zoom In interview, Dell Technologies global channel VP Cheryl Cook runs through what the vendor giant is doing to financially assist its partners through COVID-19, and what lasting impact the virus will have on Dell Technologies and its channel.

Dell Technologies announced last week that it is making $9bn of capital available for its partners and customers, and Cook revealed Dell is in some cases extending payment terms to resellers and end users into 2021.

"We want to be able to provide them with the ultimate comfort that we're going to be a strong partner to weather the storm with them," she told CPI.

Travel as we know it will change, even post-COVID, Cook added.

"We're all finding that we can be highly efficient, productive and effective, so I think we'll be doing more customer and partner meetings virtually - whereas yesterday we might have gotten on an aeroplane to go and do it," she said.

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