Three key ways one of Germany's top VARs is looking to grow its business

Nima Green
clock • 3 min read

Xantaro Germany’s CSO tells us why the channel’s top hurdle is “the war of talent”, why he’s betting on automation, and the important of resellers not having their head turned by the latest new vendor to hit the scene

Hamburg-based systems integrator Xantaro Group is a specialist in networking, datacentre and application technologies with offices in Germany and the UK. It also ranks as one of the top DACH VARs in our European Elite report: a compilation of the key resellers, consultancies, and MSPs in each European market. We spoke to Xantaro German's chief sales officer Sönke Weerts (pictured) to ask him about the German reseller's key priorities to grow business in 2021. We've rounded up his key...

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