Half of European resellers gear up for major cloud investment in the next year - Context

The analyst claims automated provisioning enabled by distributor marketplaces have a far more scalable workflow compared with manual

Kelsey Rees
clock • 2 min read
Half of European resellers gear up for major cloud investment in the next year - Context

Nearly half (49 per cent) of European resellers are preparing for a significant cloud push in the coming year to meet rising customer demands for digital transformation. According to data from Context's upcoming ChannelWatch survey, 73 per cent of resellers are seeing customers accelerate the rate of digital transformation due to the pandemic, and more than half (51 per cent) say the cloud is driving this surge. The researcher listed scalability, remote management, integrated security and remote...

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