In CPI's quarterly video series on the US channel, editor Nima Sherpa Green and Forrester principal analyst Jay McBain unpack the hot topics facing American partners each month. In Ep 3, McBain shares insights into what offshoots to 'the next new normal' will have for IT procurement, and how Microsoft's changes to its Marketplace are shifting margins.
Welcome to a new special video series on the American channel here at Channel Partner Insight for 2021 - CPI US Hot Takes with Jay McBain.
I'm very happy to introduce a face that I'm sure will be familiar to many of you; Forrester's lead global analyst Jay McBain.
In this quarterly series we'll be taking on the big question for US partners that are top of mind for decision makers in the biggest market in the world.
Click above to watch Episode 3, where McBain unpacks the most eye-catching developments in the US channel over the last three months.
Earlier on US Hot Takes
In Q1, Episode One was built around a question several partners have put to CPI in different guises over this year, thus far.
After several months of relentless, high profile cybersecurity hacks, from FireEye and SolarWinds to SonicWall, is this really the best the channel can expect from security vendors?
In Q2, the conversation in Episode 2 shifted to:
- Microsoft CEO Satya Nadella's comments on the business models of MPN partners
- The Tech Data/Synnex merger, and whether this is a "vote of confidence" for distribution
- And how the rise of procurement through marketplaces is already proving to be transformational for the channel
Welcome to CPI US Hot Takes.