Two-thirds of global resellers expect improved performance next year post-pandemic - Context

The research firm surveyed 7,000 resellers to gain a view of the post-pandemic market

Kelsey Rees
clock • 1 min read
Two-thirds of global resellers expect improved performance next year post-pandemic - Context

Global IT resellers have mostly prospered during the pandemic and expect an even better business performance over the next 12 months, but there remain major opportunities for closer collaboration with distributors on cloud and digital initiatives. That is according to the findings from analyst firm Context's ChannelWatch study, which surveyed more than 7,000 channel businesses. "A great deal of the optimism displayed by global resellers in our latest study comes from major end-customer investments...

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