Ruba Borno is named as AWS' new global channel boss

The former Cisco exec has been poached to lead the hyperscaler's global channel team

clock • 1 min read
Ruba Borno is named as AWS' new global channel boss

AWS has poached Cisco's global customer experience centre boss to head up its channels and alliances division. Ruba Borno will take over as vice-president of worldwide channels and alliances at the public cloud vendor, according to her LinkedIn profile, having spent the last six-and-a-half years with Cisco. She most recently held the position of senior vice-president and general manager for Cisco's CX centres and managed services, which has included leading the "full portfolio of Cisco support...

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