CPI editor Josh Budd weighs up the success of US-based resellers in Europe to draw a conclusion as to how quickly Presidio could make its mark this side of the Atlantic
At the tail-end of last week, yet another US player revealed its intentions to enter the European market in the shape of $3bn-revenue heavyweight Presidio. US resellers vying to export their business models to Europe is no new trend. Arizona-based Insight and New Jersey-based SHI have been operating in Europe since the 1990s and have steadily been building thriving businesses in their own right on this side of the Atlantic. Insight made several acquisitions throughout the early 2000s to...
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