Channel firms can't use Brexit as an excuse for why their business is failing, claims one exec
Using Brexit as an excuse for why your business is failing is "disingenuous" according to one channel exec.
In the above video, Viadex CEO Dino Cooper says: "I don't believe for one minute, I think it's an excuse in the channel if anyone says ‘my business is effected because of Brexit'. Save for the big players that have a slice of the pie in terms of overall market share, where the market being down by four per cent on spend actually affects their numbers, for the rest of us to use Brexit as a reason is rather disingenuous."
Agilitas CEO meanwhile warned channel partners about stockpiling inventory ahead of a possible no-deal Brexit.
"I think you need to be more forward thinking and proactive in addressing what issues that stockpiling might cause", he said.
You can watch part three of the Global Elite roundtable in full here.
Download a free copy of the Global Elite report here after a short registration process.
