From winning your first deal to Azure Expert MSP acclaim - how to build a public cloud business

Partnering with AWS is an entirely different experience to the traditional IT channel one. Described by some reseller execs as "inflexible" and "challenging", becoming a top-level partner with a public cloud vendor appears a more nebulous process than that which most channel partners have come to expect. AWS' product catalogue is dizzyingly vast, invoicing customers is more complex and, if you don't get it right, partners can expect miniscule margins. And there are seemingly infinite wa...