Innovation in the channel is needed now more than ever.
The chronic skills gap is widening, and continuing to rank as one of the top short-medium term challenges for channel firms.
Yet partners are making great strides in enabling customers to modernize their infrastructures and develop smarter, more efficient services.
CPI's inaugural Channel Innovation Awards (CIAs) are designed to recognize channel players across North America who are at the forefront of this innovation.
The submissions decline is just weeks away.
So here are five reasons to galvanize your business into submitting an entry to be recognized for innovation excellence.
1. Choose from 31 categories
Revenues are vanity, profits are sanity. Our wide range of categories mean that all innovative channel players have something to choose from.
Perhaps your company has carried out an incredibly complex or interesting project for a customer? Maybe you boast a sky-high customer satisfaction rating or you're known for being one of the best employers in your area?
The MSP Innovation Awards isn't just about recognising the big players in the landscape. There are hundreds of smaller, highly profitable and innovative MSPs winning business from their larger competitors every day.
2. Boost your company profile
In a hugely saturated market, it's crucial to have a differentiator that makes you stand out from the crowd.
Particularly a the trend of resellers trying to re-brand as MSPs is increasingly taking hold in the market.
So, how can you make sure your customers know that your company is the real deal, having made the investment in genuinely relevant managed services?
Significantly improve your standing in the industry as a recipient of one of these prestigious awards.
3. Listen in on best practice from channel leading lights
We're hearing that MSPs are partnering up and working together more than ever before.
Networking with your peers could be the first step in sealing a new partnership or business venture, or simply a chance to learn how your fellow MSPs run the everyday elements of their business.
Our awards program will culminate in a glitzy awards ceremony in New York on December 5. There will be leading vendors, distributors and fellow MSPs in attendance who are eager to build new business relationships and swap best practices.
4. Recognize those who make you who you are - your staff
Show appreciation for those who make up the fabric of any organization.
They are the true winners of any company award - let them know their hard work is worth shouting about!
Bolster their position in your company with this peer-recognized national accolade.
5. It's free to enter - What are you waiting for?
Entering the CPI Channel Innovation Awards won't cost you a penny.
Entries are completely free and require no financial investment.
What are the returns on winning a CIA? Submit an entry and find out.
The full lowdown on entry criteria, and top tips on how to impress the judges can be found on our CIA events page.
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